The seminar will be held overseas for the first time.
Aiming to inspire people to adopt a sustainable perspective on Hawaii’s future.

Honolulu Festival, one of the largest cultural exchange events in Hawaii (sponsored by Honolulu Festival Foundation), which will be held for three days starting March 10, 2023, has announced the 420th JTB Travel and Culture Seminar in Hawai‘i (sponsored by JTB Hawaii, Inc.) as one of the official events of the 27th Honolulu Festival.

The Travel and Culture Seminar series, which started in 1983 to commemorate the 70th anniversary of JTB at the time, marks its 40th year in 2023.
As global interactions and travel resumes, this seminar will be held overseas for the first time.
The seminar will consist of two parts, with the aim of encouraging both travelers and local communities to think about Hawaii’s future from a sustainable perspective. In Part 1 of the seminar, Mr. Kalani Ka‘anā‘anā, Chief Brand Officer of the Hawai‘i Tourism Authority (HTA), will voice HTA’s efforts to promote regenerative tourism.
In Part 2 of the seminar, a special talk event will be held on the subject of “Sustainable Tourism – What We, the Travelers, Can Do”.

Date & Time: Sunday, March 12*, 10:00 am-11:30 am *JTB’s 111th Anniversary day
Venue: Hawai‘i Convention Center 3F, 320 Emalani Theater
Capacity: First 250 People
Sponsor: JTB Hawaii, Inc.
Admission: Free
Structure: ＜Part 1＞ Keynote Speech, 10:00 am～10:45am （TBD）
Subject: Mālama Kuʻu Home: Hawai‘i’s Journey toward a Regenerative Tourism Model
Speaker: Kalani Ka‘anā‘anā, Chief Brand Officer of the Hawai‘i Tourism Authority

＜Part 2＞Special Talk 10:50 am～11:30 am (TBD)
Subject: ”Sustainable Tourism: What We, the Travelers, Can Do”
“Regenerative Tourism Initiatives”
Panelist: Mitsue Varley, Country Director at Hawaii Tourism Japan
Hitomi Shimatani (Singer)
Sasha (Model/Talent)

Registration: Please register from the below link by 11:59 pm on Thursday, March 9 (HST)
https://forms.office.com/r/2wHcZPw0Je
＊Part 1 of the seminar will be in English, and Part 2 will be in Japanese.
＊If you would like to use an interpreter headpiece, please indicated so on the registration form.